5 Brilliant Uses of Chatbots That Would Leave You Surprised
Technology has made it a lot easier for us to complete our daily tasks. From ordering food to booking flights, everything can be achieved at the click of a button. But what happens when we need assistance or face a problem with any of these? We turn to the customer support. Now what if I told you that this service does
How to Set Up a Facebook Business Page That Attracts Customers
There’s a lot of hype over Facebook commerce these days. What started out as a simple social media platform to connect with friends has evolved into a bustling marketplace. From trendy apparel to granola bars, there is no dearth of variety of the products being sold. One of the momentous changes that Facebook has brought about is in the handmade business
A Complete Guide on How to Set Up Your Business on Instagram
You must have heard of advertising products on Instagram. But you are not too sure. You are wondering whether you can actually capture any leads on Instagram. With the big brands snatching all the limelight on this app, you are doubtful whether your startup would stand a chance. Actually, you cannot be any further from the truth. Instagram has 800 million monthly active
4 E-commerce Business Ideas With Minimum Investment (And How to Launch Them)
The Internet has unlocked multiple money-making opportunities for everyone - everyone with a computer. As a result, it has become the breeding ground for startups. It provides a number of free tools to start an online business irrespective of the budget. In the age of e-commerce, this acts a brilliant kickstarter. In this blog, we are going to take a look at
Flipkart Deal: Walmart’s Entry to India Could be Sooner Than You Think
Reports say that Walmart could be acquiring a large stake in India’s leading e-commerce company, Flipkart. And that too, as early as next week. In a close call with rival, Amazon, Walmart has emerged as the clear winner in the acquisition. This deal stands at a valuation of $12 billion. If it goes through, Flipkart’s valuation is expected to touch $18-20
7 Actionable Marketing Lessons from Top 7 Viral Ad Campaigns
There are marketing campaigns that make us stop and take a second look. And then there are some that get the whole world talking. In the digital marketing world, ‘viral’ is what makes the big bucks. Here we are going to take a look at 7 of the most viral ad campaigns of all times. 1. Oreo - “You can still dunk
What Facebook’s Data Leak Incident Means for E-commerce
Facebook is facing tremendous public outcry over the Cambridge Analytica incident. Private Facebook data of 87 million users were allegedly harvested without their consent by the political consulting firm to manipulate US and British voters. As soon as the news spread, Facebook’s share value and users’ trust in the social media platform slid drastically overnight. This data breach incident is feared
Instagram’s ‘Shoppable Posts’ Update – Everything You Need to Know
Shopping today, isn’t as it used to be. Smartphones and the age of social media have changed how we interact with brands. Nowadays, shoppers flock towards a seamless shopping experience that can be relayed across platforms and has the least number of steps to purchase. Facebook has been powering this trend for quite a few years. But Instagram, even with its
Why You Should Be Implementing Multiple-Channel Marketing Today
A few days ago, we decided to replace the old television in the drawing room. Here’s what followed: we checked out a few options online, compared prices in 2-3 online shopping apps, visited 2 physical stores on our way back home from work, and finally bought it online. This sounds like a logical decision to most because it is convenient and
Why You Should be Opening a Store on Facebook
Let’s face it. One of the most used apps on our smartphones is Facebook. Hence, it comes as no surprise that Facebook boasts 2.2 billion monthly active users. The good news is, this gives business owners ample opportunities to cash in on it. If you are an e-commerce store owner, Facebook is going to be your next money-maker. Why? That’s because