Explore insights, tips, and updates on e-commerce tech. The goal is to support retailers, wholesalers, and business owners like you with the resources to grow your business. Stay ahead with expert advice and industry trends from the Codaemon team.
You must have heard of advertising products on Instagram. But you are not too sure. You are wondering whether you…
You must have heard of advertising products on Instagram. But you are not too sure. You are wondering whether you can actually capture any leads on Instagram. With the big brands snatching all the limelight on this app, you are doubtful whether your startup would stand a chance. Actually, you cannot be any further from the truth. Instagram has 800 million monthly active users, out of which 70% are more likely to make mobile purchases. More than 25 million businesses…
The Internet has unlocked multiple money-making opportunities for everyone – everyone with a computer. As a result, it has become…
The Internet has unlocked multiple money-making opportunities for everyone – everyone with a computer. As a result, it has become the breeding ground for startups. It provides a number of free tools to start an online business irrespective of the budget. In the age of e-commerce, this acts a brilliant kickstarter. In this blog, we are going to take a look at 4 e-commerce business ideas that require minimum investment along with a guide on how to launch them. 1.…
Reports say that Walmart could be acquiring a large stake in India’s leading e-commerce company, Flipkart. And that too, as…
Reports say that Walmart could be acquiring a large stake in India’s leading e-commerce company, Flipkart. And that too, as early as next week. In a close call with rival, Amazon, Walmart has emerged as the clear winner in the acquisition. This deal stands at a valuation of $12 billion. If it goes through, Flipkart’s valuation is expected to touch $18-20 billion. In an interview with Livemint, Amazon India Head, Amit Agarwal commented on the deal: “Given how early India…
There are marketing campaigns that make us stop and take a second look. And then there are some that get…
There are marketing campaigns that make us stop and take a second look. And then there are some that get the whole world talking. In the digital marketing world, ‘viral’ is what makes the big bucks. Here we are going to take a look at 7 of the most viral ad campaigns of all times. 1. Oreo – “You can still dunk in the dark” During the 2013 Super Bowl power outage, Oreo scored big with its timely tweet that…
Facebook is facing tremendous public outcry over the Cambridge Analytica incident. Private Facebook data of 87 million users were allegedly…
Facebook is facing tremendous public outcry over the Cambridge Analytica incident. Private Facebook data of 87 million users were allegedly harvested without their consent by the political consulting firm to manipulate US and British voters. As soon as the news spread, Facebook’s share value and users’ trust in the social media platform slid drastically overnight. This data breach incident is feared to have some serious repercussions. Will it Lead to #DeleteEcommerce? Millions of user data are collected every day by…
Shopping today, isn’t as it used to be. Smartphones and the age of social media have changed how we interact…
Shopping today, isn’t as it used to be. Smartphones and the age of social media have changed how we interact with brands. Nowadays, shoppers flock towards a seamless shopping experience that can be relayed across platforms and has the least number of steps to purchase. Facebook has been powering this trend for quite a few years. But Instagram, even with its photo sharing feature, couldn’t quite catch up with this trend due to its inability to provide purchasing options to…
A few days ago, we decided to replace the old television in the drawing room. Here’s what followed: we checked…
A few days ago, we decided to replace the old television in the drawing room. Here’s what followed: we checked out a few options online, compared prices in 2-3 online shopping apps, visited 2 physical stores on our way back home from work, and finally bought it online. This sounds like a logical decision to most because it is convenient and we got to save some money in the process. What needs to be stressed on here is the number…
Let’s face it. One of the most used apps on our smartphones is Facebook. Hence, it comes as no surprise…
Let’s face it. One of the most used apps on our smartphones is Facebook. Hence, it comes as no surprise that Facebook boasts 2.2 billion monthly active users. The good news is, this gives business owners ample opportunities to cash in on it. If you are an e-commerce store owner, Facebook is going to be your next money-maker. Why? That’s because Facebook is where your customers are. New Kid on the Block – F-commerce It is no secret that Facebook…
Conceiving an e-commerce business idea is easy. But implementing it isn’t. A lot goes into setting up a successful e-commerce…
Conceiving an e-commerce business idea is easy. But implementing it isn’t. A lot goes into setting up a successful e-commerce store. And choosing the right platform is probably the most crucial step of all. What makes it even more challenging is the massive amount of competition vying for a place in the explosive e-commerce market. In 2017, global e-commerce sales amounted to $2.3 trillion. If that isn’t enough, this number is projected to grow to $4.88 trillion by 2021! Hence,…
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