Explore insights, tips, and updates on e-commerce tech. The goal is to support retailers, wholesalers, and business owners like you with the resources to grow your business. Stay ahead with expert advice and industry trends from the Codaemon team.
Have an e-commerce store? Need a bigger target audience to connect to? And a boost in product sales? Facebook ads…
Have an e-commerce store? Need a bigger target audience to connect to? And a boost in product sales? Facebook ads can do the trick. Why? Facebook has 2 billion monthly active users. This social media platform has driven 18% of web traffic so far thus ranking second in driving traffic. The first is Google, of course. Now what has that got to do with your store’s conversion? Everything. Gaining quality audience is the first step to closing a sale. The…
One of the biggest challenge of an e-commerce store is interacting with customers. How can you expect customers to visit…
One of the biggest challenge of an e-commerce store is interacting with customers. How can you expect customers to visit your store (let alone convert) if they do not know about it? While search engine optimization and social media marketing solve this problem to a certain extent, what really makes a dent in the interaction block is Email marketing. You’d be surprised to know that Email marketing is responsible for as many as 23% of e-commerce sales. The thing about…
You are running an online store with a promising inventory and a steady amount of traffic. That’s great news! But…
You are running an online store with a promising inventory and a steady amount of traffic. That’s great news! But have you covered all your bases? Despite your best-laid plans, users visit the store, add products to their shopping carts and then abandon it. This happens all the time. 69.89% of times to be exact! This means, your store’s conversion rate is only one-third of what it should be. You are not alone in this. Many e-commerce store owners worldwide…
Mobile apps rose to the fore with the quick adoption of smartphones. They became so popular that Apple decided to…
Mobile apps rose to the fore with the quick adoption of smartphones. They became so popular that Apple decided to trademark the phrase “There’s an app for that” in 2010. Be it ride sharing, gaming mobile banking or even dating – there’s an app for everything you can think of. It is no secret that smartphone users have become too dependent on these apps to look beyond them. This has pushed companies across all verticals to come up with mobile…
Let’s face it. Nobody likes to read long product descriptions before making a purchasing decision. People generally skip the text…
Let’s face it. Nobody likes to read long product descriptions before making a purchasing decision. People generally skip the text part and end up looking at the pictures. But the problem is, pictures don’t completely solve the purpose of explaining the product details. In fact, as many as 49% of online shoppers say that not being able to touch the product is one of the major drawbacks of online shopping. That’s what makes the product description necessary. Good news is,…
The first step to begin your e-commerce business should be with a well-designed professional layout as it represents the company…
The first step to begin your e-commerce business should be with a well-designed professional layout as it represents the company on the web. Also, the look and feel of the website leave a first impression on the customers who are visiting your website for the purchase. Now the question is, what if you do not keep a regular check on and maintain your website with the latest updates as per market? Let’s take an example – you buy a Mac…
Setting up a stunning store is the first step in your e-commerce journey. And WooCommerce is a really good platform…
Setting up a stunning store is the first step in your e-commerce journey. And WooCommerce is a really good platform to get your business going. However, building the website is only half the work done. While it gets you closer to your goal, you need to have a clear idea about what you need to achieve next. The common answer is conversion. The first step in conversion is getting noticed. Now think, how do you get your target audience to…
Nowadays everyone is looking for highly responsive design. UX is booming. Javascript frameworks are in demand. With the old approach,…
Nowadays everyone is looking for highly responsive design. UX is booming. Javascript frameworks are in demand. With the old approach, it’s hard to provide a responsive website and good User Experience. Use of the mobile application has increased. Website owners want to have mobile applications.We can easily achieve this by having separate API and UI part. There are several benefits of having separate UI and API servers, like increased speed of website, better user experience, quicker development speed, independent development…
Okay, so you have built a nice e-commerce website and promoted it on social media. It looks the way you…
Okay, so you have built a nice e-commerce website and promoted it on social media. It looks the way you wanted it to. It works the way you wanted it to. It has also been gathering up a lot of visitors like you thought. But no one is buying. Does this sound familiar to you? So, what do you do next? You spend a lot of dollars to bring in real visitors to your website. But again they fall short…
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