What is Shopify Website Audit?

Think of the Shopify website audit as your Shopify store’s comprehensive health check-up. We peel back the layers of your online shop to check every page, every integration, search visibility, and tech setup for errors and e-commerce optimization opportunities. The purpose of the audit is to align the customer journey on your online store with your business goals. And in the process, reduce cart abandonment, improve conversion and retention rates, and maximize site performance. The audit documents are written in non-technical to moderately technical language.

What Does Our Shopify Audit Include?

You get the following types of reports in our comprehensive plan:

Technical Audit: We check under the hood to inspect your Shopify store’s technical health. Is your site built for speed and security? Is it responsive? It includes overall site infrastructure, integrations, and more.

UX Audit: How user-friendly are your pages? We navigate as a customer would, spotting any hiccups. This audit also spots e-commerce optimization opportunities to organically guide users towards purchase, retain customers, and reduce cart abandonment.

SEO Audit: Can search engines and customers find your Shopify store easily? We look at keyword optimization, meta tags, content, backlink profile, and site performance.

Competitor Analysis: We pinpoint what the competition is doing well, identifying features that you could implement in your store.

Our Audit / Discovery Process

  1. Requirement Gathering: First, we chat. A one-hour call to dive into your business’s core—purpose, vision, customer journey. We map out your 5-year goals and how they reflect in your Shopify store. We pinpoint the challenges you’re facing. All of this data goes into informing the website audit.
  2. Audit Process: Our specialists roll up their sleeves. Tech, SEO, UX—each team dives into crafting their e-commerce optimization reports. Expect these insights within a week.
  3. Deliverables Sent: Once the reports are done, they go straight to your inbox. Within the audit reports, you get a list of recommendations and actionable items.
  4. Post-Audit Consultation: A thorough session to unpack the reports, discuss the recommendations, and collaboratively architect a tailored solution.

Why Do I Need a Website Audit for My Shopify Store?

  • First off, you get to know about the low-hanging fruits—those quick fixes that can significantly lift your Shopify store’s conversion rates. So that you are no longer leaving money on the table.
  • Next, consider the website audit as a diagnostic tool. It reveals underlying technical misconfigurations in your Shopify store that are bleeding your resources dry. Use it as a knowledge base to streamline your digital strategy.
  • Thirdly, the website audit helps you make smarter, cost-effective decisions. Here’s how it saved a client from spending thousands of dollars: a medicine retailer approached us with website performance issues that they were convinced were platform-specific. The re-platforming would require moving thousands of data points accumulated over decades to a new platform along with re-building custom features. And it needed to be a quick pivot due to the nature of products. A website audit revealed several fixable issues that did not require re-platforming, saving them a fortune. Much like a financial shield.
  • And finally, the website audit sheds light on your competitors’ tactics that actually work. It’s like reverse-engineering their success to inform your growth strategy.

Why Choose Our Shopify Audit Service?

  1. Deep Shopify Expertise: Meet our team of certified Shopify gurus. They have a profound understanding of the platform’s most nuanced features, which they utilize to create these audits. This means every identified issue is a true bottleneck and every recommendation has been checked for feasibility.
  2. Solutions, Not Just Problems: Identifying issues with your Shopify store is only half the battle. Our reports also offer precise, actionable steps for resolution. Whether you choose to DIY or engage another vendor is entirely your call. We equip you with the knowledge to move forward.
  3. Value First: We’re here to help, not hustle. If your site’s already shining, we’ll say so. No unnecessary upsells, just straight-up advice.
  4. Partnership Approach: The post-audit phase is a collaborative effort, where we work hand-in-hand to devise e-commerce optimization solutions tailored to address your current challenges.
  5. Customized Plan: Speaking of solutions, we do not provide cookie-cutter advice. We tailor strategies to fit your store’s needs.

Frequently Asked Questions (FAQs)

What does a Shopify website audit include?

Our Shopify website audit is a comprehensive review of your store’s technical framework, user experience, SEO, and competitive landscape. It includes detailed analyses of user experience, site speed, responsiveness, navigation, content, meta tags, and more, with actionable recommendations.

Is a website audit necessary?

Absolutely. A website audit is crucial for identifying hidden issues that might be hampering your site’s performance, user experience, and search rankings. You also get to identify e-commerce optimization opportunities, ultimately driving better engagement and sales.

How much does a website audit cost?

The cost of a website audit depends on the depth of the analysis required. Fill in the form on this page or get in touch with us at (888) 811-3073 or support@codaemon.com to get started.

How do I know if my website needs an SEO audit?

If you’re experiencing low traffic, poor search rankings, high bounce rates, or declining sales, it’s likely time for an SEO audit. An audit can uncover the root causes of these issues and provide a roadmap for improvement.

How often should I get my website audited?

It’s advisable to conduct a website audit at least once a year to stay ahead of tech updates, market trends, and evolving SEO practices. For rapidly growing sites or those undergoing significant changes, more frequent audits may be beneficial to ensure ongoing e-commerce optimization.